WashTec takes off with WashNow
Published on: Feb 10, 2026
Advertorial
WashTec’s new WashNow platform is transforming how drivers book and pay for washes through, right from their phones or even their car dashboards.
In the digital world, visibility determines success. Whether paying for a parking ticket or booking a car wash, drivers search online or use apps. They expect offers that are seamlessly integrated into mobile devices and in-car systems, bookable with a single click, and flexible to use.
WashNow from WashTec now offers the opportunity to have a digital presence with the respective car wash offer – and that's risk-free for operators.
How does it work?
With WashNow, WashTec connects car washes directly to digital booking and payment channels – from fuel card and car-sharing providers to in-car payment and manufacturer infotainment systems. Operators are automatically listed in these digital channels via WashNow, enabling them to reach more customers.
Successful pilot projects & strong growth
With in-car payment pioneer ryd and the Kempten-based Präg Group, WashTec already has strong partners at its side who share its vision of a digital car wash infrastructure. Präg, one of Germany's largest medium-sized gas station companies with a network of 107 stations, is consistently driving forward the digitalization of its services.
"At around 30 of our locations, customers can already conveniently book their car wash via the ryd app – and the feedback has been consistently positive. Users find the wash more convenient and modern," reports Johannes Riedel, Area Sales Manager at Präg.
WashTec reports that it has recently signed 150 contracts; over 100 locations are already connected. So the demand is there – and now is a good time for operators to seek advice.
WashNow is currently only available in Germany, but the service is set to be offered in other countries in the future.
Complete package from a single source
WashTec is more than just a provider of leading vehicle washing technology: with integrated solutions and services, the market leader has managed to combine washing technology, payment solutions, and new sales channels in a future-proof way – for a successful car wash business that is continuously growing with its solutions.
Arrange a consultation appointment now!
More information at: WashNow | Digital Car Wash Sales Platform by WashTec
For questions and further information:
WashTec Cleaning Technology GmbH
Sabine Zimmerer
Vice President Head of Global Marketing
Tel.: +49 821 5584-1289
Mobile: +49 175 4302778
Email: szimmerer@washtec.com
