7-Eleven Australia to redesign loyalty app
Published on: Aug 16, 2023
The retailer has partnered with Grabango to provide customers with a new platform that offers convenient shopping and loyalty options.
7-Eleven Australia has announced plans to evolve its digital solutions to provide customers with convenient shopping and loyalty options. The retailer is partnering with Grabango to develop My 7-Eleven App Pay and Go 2.0, expected to launch in 10 stores by the end of 2024.
The association aims to implement AI to enable customers the choice to skip the register, without the need to even scan purchases using their device.
This technology will be offered alongside the traditional register payment options in the majority of stores. Both companies’ teams will work together to enhance convenience when choosing the Pay and Go feature without the need of scanning items individually.
“7-Eleven’s current My 7-Eleven App Pay and Go feature lets consumers scan their items, or fill their vehicle at the pump, and complete their transaction on their phone without the need to queue at the register. This Australian first partnership with Grabango follows on from our launch of Australia’s first cashless and cardless convenience store in 2019, and the national rollout of pay and go solutions into all of our stores nationally earlier this year,” said Stephen Eyears, General Manager -Technology and Strategy at 7-Eleven Australia.
Grabango will provide checkout-free technology for 7-Eleven Australia through its scalable system. This development doesn’t require any changes to store layout or product mix, or special carts, wired shelves or entry gates.
