Loogman launches unlimited car wash subscription
Published on: Jun 19, 2025
Drivers can now wash their car as often as they like for a fixed monthly fee.
Car wash operator Loogman has introduced a new subscription program, giving customers unlimited access to its car wash service for a fixed monthly price.
With the new Loogman Wasabonnement, customers can wash their car as often as they want using the brand’s wash program (Wasprogramma 1) at any of the company’s nine locations for €39 per month. The program aims to offer regular customers a convenient and cost-effective way to keep their vehicles clean year-round.
The system uses license plate recognition to identify subscribers automatically at the car wash entrance, streamlining the process for drivers. In addition to unlimited exterior washes, members can earn reward points when they purchase additional services such as interior cleaning or Loogman’s Wiper service.
For taxi drivers, Loogman has launched a separate plan priced at €79 per month, which allows them to wash their taxi once per day using the premium wash package.
Loogman says the subscription responds to frequent customer requests for a simple, predictable way to maintain a clean car without the need to pay per wash. The company plans to continue expanding services to enhance customer convenience across its locations.
