Circle K to expand presence in upstate New York

The retailer has partnered with The Briad Group to open 40 franchised stores to more than double its footprint.

Circle K is set to more than double its store count in New York through a new franchise development agreement with The Briad Group. 

The announcement was made last week, revealing plans for The Briad Group to open 40 franchised stores in Upstate New York as part of the deal. Currently, the retailer operates and franchises approximately 30 locations across New York State.

“We’re very pleased to partner with The Briad Group to bring Circle K to new communities in New York and look forward to supporting their efforts to enhance our customers’ lives. Their proven experience as restaurant and hotel operators, along with their deep understanding of customer needs, will make them a tremendous asset for the Circle K brand as we accelerate our growth in the Northeast,” said Pat Fitzpatrick, Vice President of Global Franchise for Circle K

In September, Circle K launched new meal deals featuring $3, $4, and $5 pairings of hot sandwiches, savory snacks, and drinks. The company announced that “Meal Deals will be a permanent fixture of Circle K’s extensive Fresh Food, Fast menu at locations nationwide.”