Penguin Wax Pro Shines at Car Wash Show Europe 2025

The Spanish manufacturer strengthens its international presence and reaffirms its commitment to innovation, quality, and sustainability at one of the car wash industry’s leading events.

The global car wash industry is evolving at speed, driven by new technologies, shifting customer expectations, and the growing demand for sustainable solutions. This transformation was on full display at Car Wash Show Europe 2025, held on 24 & 25 September at EXPO Greater Amsterdam, where more than 3,000 professionals from over 70 countries came together to explore what’s next for the sector.

For Penguin Wax Pro, the event was a chance to reaffirm its position as a benchmark in vehicle surface treatment and showcase the passion and expertise behind its high-performance solutions. Across two busy days, the company welcomed visitors from around the world to discover its comprehensive range of products, from advanced waxes and shampoos to specialized lines like PillTech, BiETech, AdTech, SupTech, and BasTech, each designed to meet the evolving needs of modern vehicle care operations.

The spotlight was also on Penguin’s latest innovations in application technology and its distinctive colored foam solutions, combining strong cleaning performance with an enhanced customer experience. Together, these solutions reflect the company’s core values of innovation, performance, and trust, which continue to guide its growth and partnerships worldwide.

Penguin Wax Pro’s successful participation in Amsterdam marks another milestone in its ongoing expansion and commitment to delivering cutting-edge, environmentally responsible solutions. As the industry continues to change, the company remains focused on helping car wash professionals adapt and thrive — and on taking vehicle care to the next level.

Discover Penguin Wax Pro’s full range of innovative car wash solutions.